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Biddable Account Manager

1023590
£27000 - £32000 per annum
London
Permanent
Digital
12/11/2018

This vacancy has now expired.

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Biddable Account Manager

London

£27,000 - £32,000

A fantastic agency designed to deliver true integration of media, data, technology and creative. This innovative agency has a design model to deliver for multiple markets around the world. The culture is like the office - open, collaborative and transparent. Striving for excellence because they believe that creative communication remains the only way a client can take unfair advantage of the competition. They strive for work that is fresh, highly visible and talked about because they want our clients' brands to be highly visible and talked about.

The Role:

You will be working closely with one of the world's biggest motor companies, taking the digital infrastructure to the next level. Last year they created a bespoke programmatic buying solution for the client, which takes advantage of the best specialist resource, technology and data from to provide a transparent buying model. Currently planning and activation is being done at a local level, to take the digital strategy to the next level they are transitioning towards a centrally activated structure This is being realised through the creation of a new Biddable Team, aimed at coordinating all spend on so-called biddable media channels across Europe (YouTube, Programmatic, Social, Search).

Responsibilities:

  • Work with the analytics and relevant teams to ensure all the required platform set up, billing and tagging is in place in good time for market launch
  • Work with local teams to plan digital media budgets and develop best in class digital media campaigns
  • Become the biddable lead for local clients, develop strong relationships with them through regular phone contact and email
  • Build trust by being transparent and honest, keeping local clients informed at all times
  • Be a source of expertise and encourage the development of the clients' digital knowledge
  • Provide central FCSD clients with regular updates on digital activation across Europe
  • Work with teams to deliver and optimise programmatic campaigns.
  • Activate paid social campaigns centrally where required
  • Facilitate adoption of new technologies and strategies across programmatic and paid social
  • Identify opportunities for optimisation outside of the platforms (eg. creative or UX) and work with the appropriate teams to develop a test programme
  • Work with the key stakeholders to identify opportunities for innovation and efficiency

Experience:

  • Solid prior experience in a biddable media role (programmatic or paid social)
  • Practical understanding and experience in delivering Programmatic or social campaigns and good working knowledge of at least one DSP or Facebook Business Manager
  • Ad-server experience required, ideally in DCM
  • Good working knowledge of web analytics platforms (ideally Omniture)
  • Performance experience preferred
  • Client facing experience (or can demonstrate a similar experience with internal teams)
  • Experience in reporting and competent in Excel. Experience in Data Studio a bonus
  • Strong project management skills
  • Highly organised
  • Interest in Programmatic, digital media and advertising

This is a unique opportunity to play a key role in the early stages of a large project with lots of opportunity for growth

You will be able to attend all workshops and presentations organised by the partners, such as Google, Amazon, Facebook and others.

Benefits include - Life insurance, contributory pension, gym membership scheme, eye care and dental scheme, 4.30pm Friday finish, birthday day off.

https://www.linkedin.com/in/kamalaspire/

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