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Head of Retention

1032409
£50000 - £70000 per annum
London
Permanent
Marketing
11/05/2020

This vacancy has now expired.

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The is a unique opportunity to build and implement the digital strategy from the ground up as the company goes through a full digital transformation bringing functions in-house that have up until now been outsourced to agency.

The Job:

You will be responsible for the following:

  • Taking the lead in developing successful, long term digital marketing strategies.
  • Designing and implementing digital campaign
  • Responsible for managing all digital marketing channels including multiple websites, social media channels, email marketing and PPC
  • Examining competitor activity and implementing tactical campaigns and promotions to increase market share
  • Monitoring sales and forecasting trends to proactively drive new customer acquisition, retention revenues and profit margins

Experience:

  • A minimum of 5 years' experience of senior digital marketing management and ecommerce in a commercial environment.
  • A minimum of 3 years experience working across retention marketing campaigns
  • Educated to degree level or equivalent
  • Solid knowledge of all online marketing tools, with a good level of competency with Google Analytics
  • Evidence of driving new customer acquisition through effective use of CRMs
  • Hands on, with demonstrated experience of end to end campaign management

If you like the idea of defining the marketing aspects of the company's CRM/e-commerce platform and you feel you have the right experience, please apply today.

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