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Marketing Manager

1026257
£40000 - £45000 per annum
London
Permanent
Online Marketing
14/03/2019

Marketing Manager
London
£40-45K pa

Are you a Marketing Manager with experience in subscriptions marketing looking to take a step up and work for a leading media organisation?

This company are a leading media business focusing on market leading events, publications and digital information products to keep their customer informed with market insight and industry information. They are now looking to bring in a new Subscriptions Marketing Manager to work across two of their key products and take responsibility for the delivery of the subscription marketing function for the business. This is a fantastic opportunity for an entrepreneurial person to join a brilliant marketing leading media company and take control of a hugely important function for the business. There is no glass ceiling to this position and with two new products being launched this is a great time to join an agile media company.

The Role:

* As the Marketing Manager, you will create and develop the subscription marketing strategy across renewals and acquisition.
* Working closely with the Head of Engagement you'll work to understand all customer touch-points as well as journeys with a focus on new customers, growing website usage and refining brand loyalty
* Developing lead nurture programmes to help increase sales conversion rates
* Managing the multi-channel plan, you'll also look to include SEO, Social Media, email and PPC
* Working with the Data and CRM Manager to analyse the market and create new strategies to expand the subscriber database

The Candidate:

* Having prior and proven experience working within a media company in subscription and digital marketing are key for this role
* With experience Managing and using various systems including email, automation, CMS, CRM and fulfilment
* Demonstrable digital expertise in social, PPC and SEO expertise, with performance metrics and examples
* Having worked with CRM, email platform, CMS systems and analytic marketing tool such as google analytics you will be able to report, analyse and improve marketing campaigns as well as report finds to the wider team


If you are looking for a new and exciting role working for a fantastic business, then please apply now!

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