Job details

Location
Milan
£50000 - £60000 per annum
Job Type
Permanent
Ref
PR/066066_1620808134
Posted
about 3 years ago

Job details

Location
Milan
£50000 - £60000 per annum
Job Type
Permanent
Ref
PR/066066_1620808134
Posted
about 3 years ago

The Company


Join this fantastic global brand within the drinks industry, who are embarking on a digital transformation project and hiring a Senior Website and SEO expert to join their Global Digital Media team. A well-known brand in the industry and one that deeply cares for its local community as well at its global footprint. You'll join a consciousness brand with big global, digital goals.


The Role


As a Senior Website and SEO Specialist, you will be responsible for boosting the brands online presence by providing guidance on how to optimise the customer journey!

This role will include:

  • Managing global websites, ensuring consistency across all and optimising SEO.
  • Enhancing the consumer journey across optimised web, mobile and app.
  • Managing on-page and off-page SEO optimisation.
  • Working closely with internal stakeholders such as - Brand Managers, Digital Marketing Manager and Media Managers to ensure strategies are integrated.
  • Devising a strategy and road map for better website management and SEO.
  • Working across global markets with an integrated digital marketing approach.

Main criteria for the position:

  • Highly experienced with the enhancing the consumer journey on websites.
  • Strong understanding of the design impact on consumer online experience and experience with UX and UI.
  • Experience with utilising SEO to drive traffic to websites.
  • Extensive knowledge of on- and off-page ranking factors, optimisation tactics / techniques.
  • Comfortable with Google Tools as well as SEO tools such as SEMRush, SimilarWeb, Kwfinder.
  • Familiar with Javascript, PHP, HTML and Wordpress or a combination of these.
  • Able to devise global strategy and support local markets with activating this strategy.
  • Experienced in managing external SEO agencies / internal stakeholders.
  • Ideally working in-house and for a global brand within FMCG industry.
  • Easily able to work across teams and markets, building strong relationships.

If this role sounds like the right opportunity for you, apply now!

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