CRM Manager - D2C Coffee Brand.
- Location: London £50000 - £60000 per annum + equity
Call us
+44 (0)203 807 3709
Job details
- Location
- London £50000 - £60000 per annum + equity
- Job Type
- Permanent
- Ref
- PR/087165_1765460492
- Posted
- 3 months ago
Job details
- Location
- London £50000 - £60000 per annum + equity
- Job Type
- Permanent
- Ref
- PR/087165_1765460492
- Posted
- 3 months ago
CRM Manager - D2C Subscription Brand ☕🍵
We're hiring a CRM Manager to take full ownership of lifecycle marketing for a fast-growing subscription coffee & matcha brand - fully remote, UK-based.
This brand is on a mission to make premium coffee and matcha accessible and exciting for everyday consumers. Already a hit with subscription customers across the UK, they're now scaling rapidly and looking for someone to lead CRM, retention, and lifecycle strategies at this pivotal stage. You'll be part of a small, agile team that blends product, marketing, and customer experience, helping to shape how the brand grows and retains subscribers.
Key Responsibilities:
Own the entire customer lifecycle, from first purchase to loyal subscriber
Rebuild and optimise subscription flows and automated journeys in Klaviyo
Launch weekly campaigns that educate, convert, and retain subscribers
Analyse churn, engagement, and subscriber trends to uncover growth opportunities
Collaborate across Growth, Product, Creative, and CX to embed retention thinking across all touchpoints
Contribute to brand storytelling and customer experience initiatives
Who We're Looking For:
Established Klaviyo user - hands-on experience required
Experience in D2C scale-ups, ideally subscription consumables (coffee, tea, supplements, FMCG)
Data-driven, proactive, and thrives on ownership and experimentation
Comfortable working in a fast-paced, high-growth environment where your work directly impacts growth
Why This Role is Exciting:
Lead CRM for a brand at the forefront of the UK subscription market
Influence product launches, retention initiatives, and customer loyalty strategies
Fully remote role with autonomy to implement your vision
Join a collaborative team passionate about great coffee, matcha, and outstanding customer experience
Package:
💷 £50k-£60k + equity
📍 UK-based | Remote | ASAP start
We Are Aspire Ltd are a Disability Confident Commited employer
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