Growth Marketing Manager | £50K-£60K | London Bridge.

Growth Marketing Manager | £50K-£60K + Bonus + Equity | London Bridge (Hybrid - 2 Days: Wed & Thurs)

🚨 50,000 subscribers today. Target: 100,000 in 24 months. 🚨

If you've scaled subscriptions in a D2C consumables brand (think vitamins, supplements, nutrition, skincare, food/drink) - this is a rare opportunity to take real ownership of growth in a business where your impact is measured commercially.

We're partnered with a fast-growing, category-challenging wellness brand, operating in the vitamins and supplements space, that's building serious momentum across retail and direct-to-consumer.

They've already built a base of 50,000 active subscribers.

Now they need someone to help double it - sustainably.

📈 The Role

This is a hands-on Growth Marketing Manager role, reporting directly to the CMO, with real ownership across acquisition, performance, and subscription growth.

You'll be responsible for:

• Scaling new customer acquisition while maintaining efficient CAC
• Driving subscription conversion and active subscriber growth
• Owning performance across Meta, Google, TikTok
• Leading creative testing, landing page optimisation & experimentation
• Improving LTV through retention and journey optimisation

This is about building a scalable, efficient growth engine - not just driving traffic.

🎯 Why this role stands out

• Clear path to Head of Growth as the function scales over the next few years
• Direct access to leadership with real influence on strategy
• A business that actually tests, learns and iterates quickly
• Strong foundations already built - now it's about scaling
• High level of ownership from day one

🚀 Why now?

This business is at a genuine inflection point.

• Profitable and cashflow positive
• Planning to raise further funding at the end of the year to accelerate growth
• Strong product-market fit within the supplements / wellness category
• A growing, engaged subscriber base

They're now looking for someone who can help bridge the gap between where they are and where they want to be.

👀 What they're looking for

• Proven experience in growth / performance marketing within a D2C brand
• Background in consumables (e.g. supplements, vitamins, nutrition, skincare, food/drink) strongly preferred
• Strong hands-on experience across Meta & Google paid channels
• Exposure to subscription models and how to scale them effectively
• Strong grasp of CAC, LTV, ROI and attribution
• Experience managing agencies and owning performance outcomes
• Commercial mindset - knows how to balance scale vs efficiency

👉 If you've grown subscribers in a consumables brand before, you'll stand out immediately.

⚡ Final word

This is a build, scale and own the growth engine role - with a clear path to Head of Growth as the business scales.

If you're ready to step into a role with real ownership, clear commercial impact, and genuine progression:

Apply now. Shortlisting is underway and interviews will be scheduled on a rolling basis.

Max Tullis Turner
Senior Executive Recruitment Consultant

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